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Friday 7th October 2016


...to your weekly news update, featuring articles from across Premier Education Group.

For more information on any of the articles featured below or for any general enquires, please email [email protected]

Delivering Outstanding Practice #morethanacoach

Can you believe we’re already approaching the end of the first half term?

With this in mind, National Quality Development Manager Andy Heald wants to ensure outstanding practice is being delivered in all your schools. An example of this would be Activity Professionals recording accurate attainment judgements for all children, as this will be the baseline judgement that we’ll measure progress against.

To ensure all judgements are clear and agreeable with your schools, Andy strongly recommends teachers and leaders are involved in this process - As you will see from the video posted on the Activity Professionals facebook page by James Cooney. James has created a very clear and simple process to ensure he is working smarter and not harder. He’s certainly delivering wow with every interaction too. A great example of demonstrating how we can be irreplaceable and #morethanacoach

If you and your Activity Professionals are not members of this group, click here to join.

Register your Interest

FREE GIFT worth £50

With the Halloween half term fast approaching, your lesson planning is well underway. To give you a head-start, we’re providing you with a FREE 71 page Halloween lesson planning document, normally priced at £50.

Have a spooktacular time planning your half term activities!

Free Gift

When Hare & Tortoise visited Nick and Dave Shirley’s Holiday Course...


For one week only, we’re offering you an exclusive 10% OFF everything on our Irongate shop. All you need to do it use promo code 10PERCENT. Just click on the ‘view / enter discounts’ to apply the 10% upon checkout.

You’ll also see we’re offering 30% OFF additional items in the sales section. Don’t forget to check these out too.

Shop Now

How many routes to market do you have?

Throughout September, Time Associates secured 163 meetings and if we hit our 70% conversion rate target and an average school spend of £7500, we will generate an extra £855k across the network.

Great news, but Time Associates should be one of your many routes to market...

Are you actively selling? Even if you are not ready yet, you still need to be filling up your 'sales funnel' as when it’s ‘too late’, there’s nothing you can do.

Sometimes it takes months to build a relationship with a school; never expect to just turn a tap on when you need it and suddenly £100k comes your way. You need to follow a solid sales strategy which includes several routes to market.

For example, we know that 96% of schools WILL refer us to other schools. Therefore, out of the 2100 active schools we worked with last year, 2016 would refer us. If that’s just one extra school each, we can secure another 1411 school nationwide (70% conversion rate), equating to an extra £10m based on the £7500 average school spend!

These are mind boggling stats but achievable if we all follow the process...

Click here to read more

Leading Franchise Applauds Bespoke Landing Page

“The bespoke landing pages have been a great asset for our territories. They have enabled us to provide personalised messages and offers to our key stakeholders. The biggest area it has assisted us with has been our non term-time activities.

Having a bespoke landing page has provided us with a platform to display what venues and activities we have running locally in the area to where our parents live along with links directly to their desired venue.”

Nick Preston, Senior Leadership Team – Suffolk/Kent/Essex Franchises

Take Advantage

Premier calls time on Chewits partnership...

After eight years of partnering with us on our holiday programmes, Premier and Chewits, by mutual agreement, have decided not to continue the partnership in 2017. The association gained national and local coverage and generated millions of pounds worth of advertising value equivalent exposure on TV and throughout the press. However, the decision has been made not to continue into 2017.

“Premier is in a very different place now to where it was eight years ago and, despite the investment which supported the development of the company and the value brought through PR and AVE, we felt the time was right to move on.”

Click here to read more

Quality Team to be WOWed

To ensure our new quality team are fully prepared and ready to inspire and support all our businesses, Premier Education Group will be arranging an exclusive training day for all our quality team on Monday 17th October. Each member of the quality team will be challenged to #CV8 Work smarter not harder on how they can #CV6 Be adventurous, creative and open minded to #CV5 build a positive team and family spirit by ensuring they #CV4 Commit to continual improvement. A bit of a mouthful but you get the idea!

This day will ensure the new team are getting the current and appropriate development through #CV1 being happy, having fun and giving joy. Andy Heald’s goal is to ensure the training day #CV2 Creates a wonderfully enjoyable experience for all. No pressure Andy!

But first, let us introduce you to the final members of our quality team...

Paul, Nick & Nick

Would you know what to do in an event of a bomb threat?

Premier Education Group is committed to providing a safe and supportive working environment for all employees. It is recognised that in this day and age, any individual could receive a bomb threat at any given moment. It may even happen within your business!

Most threats are made over the phone and the overwhelming majority are hoaxes, often the work of malicious jokers, although terrorists do make hoax calls with the intent of causing alarm and disruption. Any hoax is a crime and, no matter how ridiculous or unconvincing, must be reported to the police.

We have created a Bomb Threat Checklist which is designed to help you and your staff to deal with a telephoned bomb threat effectively and to record the necessary information.

What to do in the event of a Bomb Threat...

Click here to read more

Scheduled GoToMeetings...

Danny, Karl & Frankie - ‘Operational Guidance’, Monday 10am

Monday’s ‘Operations’ GoToMeeting will be from 10am - 11am.

If you want to add any points to the meeting agenda, please email these over to Operations Director, Danny Melling before Monday’s session.

Login details –

  1. To join the meeting, go to - https://global.gotomeeting.com/join/250214829
  2. Use your microphone and speakers (VoIP) - a headset is recommended.  Or, call in using your telephone.
    Dial +44 (0) 20 3713 5010
    Access Code: 250-214-829
    Audio PIN: Shown after joining the meeting
    Meeting ID: 250-214-829

Upcoming Training Opportunities...


Exercise to Music Level 2
Monday 17th - Wednesday 19th October &
Wednesday 26th - Thursday 27th October

Time: 9.00am - 5.00pm

Area: Midlands

Use code TRAINING20% for 20% off stated price.

Book Now

PESS Level 3
Monday 24th - Friday 28th October

Time: 9.00am - 5.00pm

Area: South West

Use code TRAINING20% for 20% off stated price.

Book Now

Combined Level 2
Monday 24th - Friday 28th October

Time: 9.00am - 5.00pm

Area: Midlands

Use code TRAINING20% for 20% off stated price.

Book Now

Multi Skills & Principles of Coaching Level 2
Monday 24th - Thursday 27th October

Time: 9.00am - 5.00pm

Area: South East

Use code TRAINING20% for 20% off stated price.

Book Now

Premier Performing Arts

Delivering Curriculum Dance in Primary Schools
Wednesday 26th October

Time: 9.30am - 4.30pm

Area: Milton Keynes

Use code TRAINING20% for 20% off stated price.

Book Now

Missed a previous newsletter? Check out our archive...

We thought you would find it useful to create a Weekly News Update archive housing previous newsletters from this academic year.

‘Read more’ to catch up on any news you may have missed.

Click here to read more

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Premier Education Group | Shropham | NR17 1EJ
Tel: 01953 499 040

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Registered Company: 3774725

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