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Friday 7th August 2015


...to your weekly news update, featuring articles from across Premier Education Group.

For more information on any of the articles featured below or for any general enquires, please email [email protected]

Working in partnership to impact young lives...

You may have already seen us communicate our latest impact stats via @premsport and Facebook.

These infographics represent our impact over the past 12 months, splitting these into six different categories -

We’ll continue to communicate these over the next couple of weeks. Make sure you ‘like’, ‘share’ and ‘retweet’ these via your official social media pages.

You can also access these infographics via the marketing resources section on the BMS.

Did you know?

Following the Chewits promotion in the Sunday Star and the Daily Star, we generated a PR value of £47,367 on your behalf. This will again feature in the Sunday Star this weekend, meaning millions more people will see the promotion and the Premier Sport brand.

Business owner compliments Chewits promo for generating revenue

With many parents taking advantage on the summer Chewits promo over the past couple of weeks, we challenged you to deliver an outstanding service, converting these into paying customers.

Darren Plowman’s (business owner operating in North Norfolk) summer course quickly filled up with parents using their free Chewits voucher which delighted him as this presented a great opportunity to grown his customer base/revenue on future courses. In his own words, check out Darren’s success...

“We had a big influx of parents booking using the Chewits promo, last week. We had such interest and as a follow up today, we had 33 on our course. 15 of these used the promo last week and paid in full this week. As an estimate, this is an additional £120 - £180 worth of business thanks to the Chewits promotion.”

Keep an eye out for the Sunday Star where the promotion will feature again this weekend.

Did you know?

In the month of July, we sent e-communications to 135,000 stakeholders on your behalf. These included your schools, parents, Activity Professionals and your follow franchisees. We’re also in the process of completing our communications plans for the 2015-16 academic year which we’ll share soon.

Did you know?

Premier Performing Arts has held their first meeting with a prospective music consultant this week – keep an eye out for more information as we look to continue developing the performing arts brand.

Six weeks of business planning – session two ‘Magic Matrix’

Did you tune in to James Jennison this Monday for the second ‘six weeks of planning’ GoToMeeting, featuring the ‘Magic Matrix’?

If you didn’t then don’t worry, please follow this link to view part one and part two from this week’s Magic Matrix session. Please note, given the size of these video files, you will firstly need to download them from Dropbox.

To book onto Monday’s Time Management session, simply email James Jennison.

Download Guide

Did you know?

You have three months after your financial year end (August 15) to submit your final accounts. Speak to your accountant now to ensure a plan is place to achieve this deadline.

CIM Social Media Course – SOLD OUT

We’re pleased to confirm the upcoming CIM Social Media Course is now fully booked.

Following the course at PEG Training Academy, these business owners will launch their official Facebook and Twitter pages presenting their businesses with a proven tool to communicate directly with local stakeholders.

Pre register now for the next Social Media Course - For the last remaining business owners that have not launched their official social media pages, you can now pre register for the next course. Don’t get left behind!

Pre register

Did you know?

Some schools may ask your Activity Professionals to sign a School Staff Suitability Declaration Form as part of their safeguarding process. A blank generic version is available on the BMS - Resources - Recruitment section, if schools require assistance.

Book your GoToMeeting session with Karl

In preparation for the new school year, The Golden Mile director, Karl Fox will be hosting a GoToMeeting session for licensees in the next few weeks.

We hope all licensees will take advantage of this free interactive video session, providing you with a great opportunity to share success stories from this year and new ideas for the next 12 months.

Book Now

Did you know?

Golden Mile partner schools clocked up a huge 168,585 miles this school year. This smashes the 2012-13 total of 64,464 miles and the 2013-14 total of 131,895 respectively. We’ve even had an increase of 22% more active pupils recording miles.

The benefits of structuring your performing arts business – empower your staff...

In this week’s Premier Performing Arts article, we’d like to ask you the question; are you operating a structured performing arts business?

Licensee Stephen Spriggs can safely answer ‘yes’ to that question since he restructured at the beginning of this term, appointing Richard Gammon to manage his ‘sales’.

We caught up with Richard who’s relished his new role...

“Since the middle of June I have managed the ‘sales’ side for our Performing Arts business along with my work for Premier Sport. Since my new role, until now, we’ve had a large increase in Performing arts business putting us in a great position ready to go in September. We’ve increased extracurricular events in this period by 12 (10 after school clubs and two lunch time clubs).

Click here to read more

PPC Campaign & Landing Page – make your business more discoverable to customers...

The competition for visibility in search engine results is highly competitive. You should make your business visible by investing in our new Pay Per Click (PPC) Google campaign.

The PPC campaign provides you with the advantage of setting your budget to control costs and means you only pay when an interested person clicks on your advert. Also, you can evaluate your campaign results much quicker and more efficiently in comparison to other media, e.g. magazine advertising.

This package also includes a bespoke web landing page allowing you to capture the visitor’s information through your PPC or external communications. You’ll get to add bespoke content that will be displayed on your landing page.

Book Now Click here to read more

1st4Sport PESS L3 Qualification

By September 2016, it will become mandatory to have completed or be working towards the Level 3 Certificate in Supporting Learning in PE & School Sport or hold a qualification of a higher or equivalent value.

Learners do not need to complete the PESS Level 2 as prerequisite to complete the Level 3, but they must hold a Level 2 physical education or sport related qualification.

Premier Sport Training Academy will be hosting this course at Head Office, 19th – 23rd October at a cost of £550 (inc vat) per learner.

Please book early to avoid disappointment by visiting the online store.

Don’t forget to use your 20% discount code too!

Missed a previous newsletter? Check out our archive...

We thought you would find it useful to create a Weekly News Update archive housing previous newsletters from this academic year.

‘Read more’ to catch up on any news you may have missed.

Click here to read more

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Premier Education Group | Shropham | NR17 1EJ
Tel: 01953 499 040

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Registered Company: 3774725

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